Jeff Yoshimura has over 20+ years of operating and management experience. CMO @ Snyk ($2.2B to $7.4B valuation in 2.5 years); 3x IPOs: Elastic (ESTC, 6 years), Zuora (ZUO, 5 years), Salesforce (CRM, 5 years).
Snyk: Helped build and scale the GTM function, preparing Snyk for future IPO. Facilitated the process of category creation, product led growth (PLG), and market leadership for “Developer Security.”
Elastic: Built and led the worldwide marketing and developer relations team for ~6 years, part of the core IPO team for Elastic’s IPO in October 2018, reported to the CEO/founder. Employee ~130.
Zuora: Founding team with CEO/founder, incubated the company out of Salesforce; created the Subscription Economy messaging and category, built out all the initial and core GTM functions (marketing, SDR, sales, SE, services, support).
Salesforce: First ~300 employees, $30M to $1B in revenues; part of the enterprise GTM team; led the first 10K and 25K deployments of Salesforce; initial core team member of the AppExchange.
Other: launched Ayasdi (ML/AI) company from Stanford Mathematics; awarded WSJ/Sage Big Data Marketeer of the Year in 2014; Advisor to CEO/founder of StorReduce (acquired by Pure Storage (PSTG); advisory CMO, helped Zuora co-founder K.V. Rao launch Aviso.