Tag: Marketing

Your hosts Steve Mayzak and Chad Tindel are joined by the brilliant Product Strategy and Marketing expert Brad Murdoch, EVP Strategy & Product at Lightbend and board member at Permission.io. We breakdown the latest Snowflake 10K to talk about how their cloud first and multi-cloud strategy affects the way other people do business in the data warehouse space. We drill down with Brad and ask him everything we could think of about marketing enterprise software. Are Gartner and Forrester still relevant? How important is it to use new channels like Clubhouse, Twitch, Discord, and Twitter Spaces  Read More